Showing posts with label social media. Show all posts
Showing posts with label social media. Show all posts

Wednesday, August 14, 2013

‘Back to the Future’: First International Print Networking Event Scheduled 5-10 September 2013 in Italy


In March 2013 I reported on a remarkable development in the U.S.A. in which an informal networking get-together in New Orleans, Louisiana, organized by half a dozen printers who were well connected on social media, turned into a conference of over 100 people and The National Print Owners Association, Inc., a trade organization with currently 315 registered members located in five countries in the Americas and Australia.

Now a parallel grassroots movement is taking place in Europe, where printers connected on social media are taking the task of organizing a face-to-face networking event into their own hands:

From September 5 to 10, 2013, leading Italian family-owned print group StampaSud will host a select group of between 15 and 20 international print personnel at a networking conference at Castellaneta Marina, near Taranto, on Italy’s Mediterranean coast.

Attendees will participate in informal workshops, presentations, and discussions about the printing industry and changes affecting their businesses.  Although topic suggestions are still being collected and the program is still being finalized, items of discussion are expected to include:
-       The latest applications of such new technologies as QR codes, Augmented Reality, and 3D printing
-       New digital technology in print, colour management, and file preparation
-       Quotations
-       Substrates
-       Social media
-       Logistics
-       Gurus
-       Shop windows and whether there is a tendency to put print back on the high street.
-       Whether print is returning to a providing a more personal touch.

Attendees will consist of qualified printing personnel, brokers, buyers, suppliers, and facilitators who can provide insights on these and other subjects.  Many are members of the 16,000-member Print and Print Procurement (International) (PPPI) Discussion Group, a 16,266-member networking vehicle for digital, litho, and web printers, corporate print buyers, and print management firms that has been active on LinkedIn since 2008.

The event in Italy is being organized by StampaSud’s UK Commercial Director Antony Calo with assistance from Paul Scanlon, Chairman of Liverpool-based print management company CDP and Francis Grogan, Director of Leeds-based grg print management.  The photographs in this post show the venue for the event, Turchesi Club Village.   Applications from persons  wishing to participate are still welcome.  (A downloadable application form is available at: https://app.box.com/s/ym1nzjfzwdt9rxpbrnt6)  StampaSud will generously cover the cost of attendees’ accommodation, airport transportation, and most meals.  Other sponsors include Italian paper manufacturer Fedrigoni.  Organizers hope that, if the conference proves successful, it will become a regular event, held in various international locations every year or two.

Beforehand attendees can exchange views and plans via the PPPI LinkedIn Group at:  http://www.linkedin.com/groups?gid=56173&trk=myg_ugrp_ovr or via the event’s Facebook page at: www.facebook.com/groups/198529176977201

 My previous article on the evolution of The National Print Owners Association Association, Inc. can be found at:   https://app.box.com/s/1q8sm8r949s6m26zv67b

The official press release on the upcoming event in Italy follows below:

Press Release

8th August 2013

STARTS

Sun, wine and print – ‘Back to the Future’ first International print networking event to be held in Italy

Leading Italian family-owned print group, StampaSud (including Paco and Smartlabel and the print brand PrintItalia), has announced that it is to play host to a select gathering of between 15-20 international print personnel, as part of a 4-day networking conference to be held in September in the Italian Mediterranean coastal venue of Turchesi Club Village, Castellaneta Marina near Taranto.

The event will involve a series of informal workshops and presentations based around print, new techniques and methods and the changes taking place in the industry. There will also be a debate on whether there is a trend towards print returning to the more personal touch, as well as a presentation from host company, StampaSud, who are providing all of the costs for hosting the event.

Other subjects that will be debated include; Guru’s, new digital technology in print, colour management and file preparation, quotations, substrates, social media, logistics and the shop window – whether there is tendency to put print back on the high street.

The aim is to gather together some of the great minds and most qualified international print personnel, comprising of print brokers, material buyers and suppliers as well as facilitators, who will be able to provide opinions and thoughts on the subject matter, in both an informal and relaxed atmosphere.

The Print and Procurement International group has been running successfully since 2008, with the aim of helping printers and print buyers connect, network and ask each other for advice. Whilst the idea of a conference/event has been discussed for some time, it is only through the generosity of StampaSud and other supporters, including Italian paper manufacturer, Fedrigoni, that this has been made possible. The aim is that the conference will hopefully be the start of more events to come.

In addition, a LinkedIn page has recently been established, http://www.linkedin.com/groups?gid=56173&trk=myg_ugrp_ovr where members and those attending can engage and exchange views prior to the conference and view the various presentations and personnel. The idea is that through social networking there can be a transition via the conference into a real and social networking opportunity. A Facebook page has also been set up for further engagement www.facebook.com/groups/198529176977201

A further development will see the creation of a standalone website, which is currently being built to offer printers and print buyers even more ways to connect in the future.

If successful, the intent is to make the conference a regular event, which will be held in various international locations every 12-24 months. Those attending will then debate and talk about the industry and the changes affecting the businesses therein.

Commenting on the initiative, StampaSud UK Commercial Director Antony Calo stated, “The idea has been to get this off the ground for some time, but now thanks to my company and several other group members this has finally been achieved. We hope that this will be both an informative and social occasion, where leading print personnel can provide topical debate. We look forward to establishing this as a regular event on the print calendar.”

StampaSud have been assisted in co-ordinating and planning the event by Paul Scanlon, Chairman of Liverpool-based print management company CDP and Francis Grogan, Director of Leeds-based grg print management.

ENDS
____________________________________________________________________

About StampaSud:
Situated on the far southern coast of Italy, StampaSud was established in 1950 by the Posa family as a small and private family run print firm. Significant investment in recent years has enabled the company to become a prominent and successful supplier of print and packaging materials to many leading advertising agencies, banks, tour operators, insurance providers and commercial clients for both the Italian and European markets.
In 2010 the company opened a UK sales office to capitalise on the European market.
StampaSud is now a leading player in the graphic print industry employing around 80 staff and with a turnover of approximately EUR8m.

For further information about StampaSud, visit:
If you have any queries on this press release please contact Andy Scott (07770 520484) or email: info@andy-scott.net
For more information on Andy Scott’s services, visit www.andy-scott.net


Thursday, March 21, 2013

Vatican circulates news about new Pope Francis I via Millennial-friendly print-digital-mobile mix


The Vatican doesn’t only have a new pope, Jorge Mario Bergoglio, a.k.a. His Holiness Francis I.  The Vatican’s in-plant printing operation, known as Tipografia Vaticana, has also installed a new Meteor DP8700 XL press (right).  

The installation (of the press, not the pope) was handled by MGI’s Italian distribution partner, Agfa Graphics.  Pope Sixtus V established the Vatican’s historic printing operation in 1587.  Its equipment now comprises sheetfed and web-offset, and its products now include a weekly newsletter, magazines, brochures, stationery, and envelopes for the Vatican, as well as several magazines and art publications for the Vatican Library and museums.

Vatican newshounds with a digital preference can also get their news via Internet and social-media sources, thanks to Irish priest Monsignor Paul Tighe.  For the past five years, Monsignor Tighe has headed the Pope’s 30-person social-media office, formally called Pontificium Consilium de Communicationibus Socialibus, situated on the Via della Conciliazione leading into St. Peter’s Square.  The operation produces:
*  Tweets for two Twitter addresses:  @Pontifex (the Pope) and @news_va_en (the Vatican) 
*  Content for the news portal www.news.va
*  Content for Facebook at facebook.com/news.va
*  Photographs on Flickr at flickr.com/photos/newsva

It also developed the (free) Pope App for Android and Apple iPhone devices.  

Clearly, just like the major newspapers I detailed in my recent cover story for PrintAction (entitled Reinventing the Newspaper https://www.box.com/shared/hw23k5hg1lb309jd34r8) the Vatican is discovering ways to deliver news and attract a younger demographic via a flexible, user-friendly, print-digital-mobile mix.


http://www.news.va/thepopeapp/index.html


Update on 22 March 2013:

Coincidentally, the Rochester Institute of Technology’s Cross-Media Innovation Center Industry Portal reports recent statistics showing that printed newspapers and magazines remain effective at reaching all ages of U.S. consumers, including early-adopter Millenials (young adults ages 18-34).  (However, television ties with mobile for maximum reach with this demographic; both media reach 94 percent of these consumers in a given week.)  

The statistics also verify that U.S. consumers move between multiple devices and media platforms many times each day.

http://printinthemix.com/fastfacts/show/702

I am indebted to my LinkedIn contact George F. Sittlinger for bringing these statistics to my attention.

Wednesday, February 6, 2013

Controversy over Vertis plant closures in Ohio and Ontario persists on line


My initial post on 6 February 2013 appeared as follows:
The closure of a Vertis Communications plant in Medina, Ohio has been scheduled for May 1st  and will lay off 53 workers.  Based on an article in today's Medina Gazette, this matter seems to be attracting less controversy than the same company's January closure of their plant in Fort Erie, Ontario.
http://medinagazette.northcoastnow.com/2013/02/06/53-jobs-lost-after-sale-of-vertis-communications-in-medina/
http://vicg8.blogspot.ca/2013/01/sudden-closure-of-canadas-only-vertis.html
http://vicg8.blogspot.ca/2013/01/mpp-kim-craitor-champions-ex-employees.html

Update on 13 February 2013:

Although a similar article published in yesterday's Medina Post does not mention any labour disputes, the reader comments that have accumulated since 6 February 2013, when the Medina Gazette article was published, suggest that ex-Vertis employees in Ohio may be encountering similar problems to those faced by ex-Vertis workers in Ontario.

Anonymous, who has worked at the Medina facility for a decade, reports that workers received “No severance, no warn pay, no vacation paid out, no straight answers on what was happening to the company for 6 months.”  S/he also claims that, in order to secure his bonus, their general manager informed workers falsely that if the company stayed profitable, there was a good chance it would remain open.  From social-media sources like this one, it still remains unclear what the legal status of the ex-Medina-workers is, whether they have taken any collective remedial action, or whether a union represents them.

Meanwhile, Mad In Canada and Rooster1966 report that the controversy at the Fort Erie plant has still not been resolved.  They say the picket line continues 24/7 outside the closed plant and aims to prevent owner Quad/Graphics from removing assets until ex-workers receive the entitlements they have legally earned.
http://medinagazette.northcoastnow.com/2013/02/06/53-jobs-lost-after-sale-of-vertis-communications-in-medina/   
http://www.thepostnewspapers.com/medina/local_news/article_8b6f38ce-7071-5878-8aa6-91a6f66c5d5b.html

Update on 8 March 2013:

Like the Medina Post, PIWorld.com has turned in another neutralized report on the Medina plant closure:
http://www.piworld.com/article/commercial-printing-news-briefs-printing-impressions-march-2013# 

The following is an Internet link to a letter dated 3 March 2013 from James A Thibert, General Manager, Fort Erie Economic Development and Tourism Corporation, outlining Mr. Thibert’s version of recent events:  http://www.redbulldiaries.ca/node/3025



Detailed information on the recent escalation of Ontario protests by ex-Vertis employees is available on the Website of CHCH Television (based in Hamilton, Ontario) at:
http://www.chch.com/component/k2/itemlist/search?searchword=vertis+communications
http://www.chch.com/home/item/11669-vertis-workers-say-they-were-stiffed-on-severance

But at least someone is still happy with Quad/Graphics:  their shareholders.  The company enjoyed profits of $21 million in the fourth quarter of 2012 and on Monday March 4th declared a quarterly dividend.  Shareholders of record on Monday, March 18th will be given a dividend of $0.30 per share on Friday, March 29th
http://sussex.patch.com/articles/quad-graphics-posts-4q-profit-sales-down-7
http://www.jagsreport.com/2013/03/quadgraphics-plans-quarterly-dividend-of-0-30-quad/







Tuesday, December 18, 2012

Cross-media-marketing case studies

My October article for PrintAction details how Cats Media, a small Canadian business, grew and thrived by transforming itself from a traditional print and copy shop into a cross-media-marketing services provider.  I wrote the story because I perceived a frustrating scarcity of information on role models and action plans to help other printers make similar transitions in their business.

Now I’m glad to report that Jeffrey Steele has documented more such case studies in his December-1st article for MyPrintResource.com, “Grab Attention with Cross-Media Marketing”.  His article details the tactics of several U.S. print providers who are successfully expanding their services beyond printing into such other media as QR codes, augmented reality, and social media to bolster their customers' marketing campaigns.  The printers describe their best campaigns to date, the types of media they favour, how they sell customers on cross-media-marketing services, and—very importantly—how they track and report campaign results to clients.

Addendum dated 3 January 2013:
I see Joann Whitcher of MyPrintResource.com has reprised a similar topic in her December-31st article, "Implementing Cross Media Solutions: Are You Up to the Task?"

Monday, June 13, 2011

U.S. study shows Internet discussion groups = popularity contests

A 6-year study of online discussion groups by the Grady College of Journalism and Mass Communication at the University of Georgia shows that 2 percent of online discussion-starters received a disproportionate 50 percent of replies.  Additionally, those with many online connections received "preferential attachment" over people with smaller followings.  http://www.torontosun.com/2011/06/10/internet-a-popularity-contest-study

Wednesday, November 17, 2010

Prominent Egyptian blogger released from jail

Egyptian authorities have freed blogger Abdel Kareem Nabil Soliman (a.k.a. Kareem Amer) after 4 years in prison. Soliman’s case has highlighted issues of freedom of speech on the Internet and social media, where censorship is harder to enforce.
http://www.bbc.co.uk/news/world-middle-east-11789637
http://www.huffingtonpost.com/2010/11/17/abdel-kareem-nabil-egypti_n_784806.html