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Tuesday, February 19, 2013

2 Canadian companies win World Label Awards for wine labels

Two Canadian label printers are among the winners of the 2012 World Label Awards competition, which was judged by an international jury during Labelexpo in Chicago in September 2012.  Winners were announced on Friday by the L9, an informal group of the world’s leading label-industry trade associations, established at Labelexpo Asia in 2009 to unite and serve as a resource to label communities around the world.  

Their awards competition is divided into 22 classes covering all the main printing processes and label markets.  Entrants must first win a prize in the awards competition of their own local label association—in Canada’s case TLMI (Tag and Label Manufacturers Institute, Inc.), a trade organization for converters and suppliers in the North American tags and pressure sensitive labels industry.

Both Canadian winners were recognized in Wine/Spirits categories:  ASL Print FX (Vaughan, Ontario) for its flexo label for Rennie Estate Winery 2009 Gaia, and TAPP Label Technologies Inc. (Langley, British Columbia) for its offset label for Cloud Valley 2009 Cabernet Sauvignon.  (Actually, TAPP tied as Joint Winner with Sato Printing Co., Ltd., of Japan.)

These developments seem to reinforce my March-2012 article for PrintAction on world-class marketing innovations in Canada’s wine industry.